Marketing for practices whose work is better than their website.
Barlo Digital builds and markets dental practices, med spas, veterinary clinics and small law firms: fast websites patients and clients can book from, local ads, and visibility in the map pack and the AI answers people now read. A director runs every account, and every service page publishes its price.
Director-led · senior-run · month-to-month management · every price published on its service page
Services for practices
Most practices start with the website: it is where every ad, map listing and AI answer sends people.
Field notes for practices
- Local 3-Pack: The Three Rankings That Capture 48% of Clicks
- What "AI Overview cited you" actually means (and what it's worth)
- AI Overview traffic: how to measure citations without clicks
- The 390-pixel test: why sites fail on phones
- Why do Search Console clicks not match GA4 sessions?
- Which marketing brings your phone calls? Proving it without guesswork
- How do you track Google Ads phone-call conversions without double counting?
- What should count as a primary Google Ads conversion?
More in the Field Notes library.
How we work
- Audit first: every engagement starts with an audit of your own numbers, and the audit fee is credited toward the work if you continue.
- A director on every account: senior operators do the work, nothing is handed to a junior, and there is no account-manager layer.
- Month-to-month: management plans carry no lock-in, so we keep the work by earning it.
- Published prices: every service page states its price, so you can compare before you call.
Frequently asked questions
Which practices do you build for?
Dental practices, med spas, veterinary clinics and small law firms. The live samples show 21 practice sites across those four.
How fast can a new practice website go live?
The Launch build goes live in 7 days, with tracking built in and copy you approve before anything is published.
Can you help us show up in AI answers as well as Google Maps?
Yes. The local SEO and AI search work covers the map pack, organic results and the AI answers patients and clients read, starting with an audit of where you stand today.
Book 15 minutes and we will review your current site and listing with you, including what to fix first and what can wait.