Refresh
$1,750/mo
$2,000 at per-asset prices
For keeping one or two channels fed
- 6 static concepts
- 2 motion ads
- 2 video edits from your footage
- A monthly test plan
Ad creative pricing
Ad creative for Shopify brands, priced per asset.
Static ads from $150, video edits from $300 and UGC creator videos from $450, or a monthly package from $1,750. Made for Meta and TikTok, briefed from what your ad data says to make next, and sized for every placement. Use it with our management or with your own media buyer.
Director-led and senior-run: the people who read your ad account write the briefs, so every asset starts from your own ad data. Our founder, Carlos Benavides, has managed $50M+ in paid media.
Three sizes per asset · month-to-month · no package needed for single assets
1 in 20new Meta ads became a winner in Motion’s 2026 benchmark of 578,750 creatives. Volume is how you find them.
3 sizesin every asset: 1:1, 4:5 and 9:16, so one concept runs in every placement.
0months of minimum term. Packages run month-to-month, and single assets need no package.
Monthly packages
Three packages, each cheaper than the same assets one by one
Each package is a month of creative with a test plan behind it. Load one into the builder below to see what it contains, or change it to your own mix.
Adds UGC creators
Creator
$3,500/mo
$4,100 at per-asset prices
For testing new angles with real people
- 8 static concepts
- 2 motion ads and 2 video edits
- 4 UGC creator videos, 3 hooks each
- A monthly test plan
Studio
$6,500/mo
$8,000 at per-asset prices
For accounts that test every week
- 12 static concepts
- 4 motion ads and 4 video edits
- 8 UGC creator videos, 3 hooks each
- 8 more hooks on your winners
- Monthly creative review with the director
Managed by us already? Every management plan includes 20 to 30 fresh creatives a month from your own assets, and these packages add new footage on top. See ecommerce ad management pricing.
Price builder
Your creative month, priced asset by asset
If a package covers your mix for less, the builder shows the saving.
Static ad · $150One new concept, sized 1:1, 4:5 and 9:16
$900Motion ad · $250An animated static, 6 to 15 seconds, three sizes
$500Video edit · $30015 to 45 seconds from your footage, captioned, three sizes
$600UGC creator video · $450One creator, scripted by us, edited with 3 hooks, 12-month paid-ads license
Hook variant · $50A new opening on a video that is already winning
Your month
10 assets a month
$2,000/mo at per-asset prices
The Refresh package covers all of this for $1,750 a month, $250 less.
Book a 15-min call → Email me this planStatics, motion and edits arrive within 5 business days of the brief; UGC within 15, since creators need the product in hand. Two rounds of changes per asset.
Price comparison
Every asset is priced inside the published range
Typical prices from creative agencies, studios and creator platforms that publish them, next to ours. AI tools that sell single statics for a few dollars, and premium studios, are left out.
Static addesigner or agency, per ad
$150 ours$100–$500 published
Motion adanimated static, per ad
$250 ours$200–$1,000 published
Video edit15 to 30 seconds, per edit
$300 ours$100–$500 published
UGC videocreator fee to agency-made
$450 ours$150–$1,000 published
Hook variantper new opening
$50 ours$50–$100 published
Typical published rangeBarlo Digital
Sources and method
Ranges from pages read on October 3, 2026. Statics: $100 to $500 per designed ad (Superscale; Darkroom’s 2026 cost guide puts statics at $150 to $500). Motion: $200 to $500 per finished minute (Monk Creatives) and $500 to $1,000 for a short animated ad (inBeat). Video edits: $100 to $500 per ad through performance agencies (Sovran), with soona’s pro edit at $199. UGC: a $150 median creator fee in inBeat’s creator survey, about $361 to $375 per video through a UGC agency with rights included (Brighter Click), and $300 to $1,000 or more for experienced creators. Hooks: $50 each across inBeat, UGC Club and Toptal’s rate guides. Most of these sources sell the thing they price, so treat the ranges as published norms rather than a survey.
How much creative your spend needs
New ads a month, by monthly Meta spend
From Motion’s 2026 creative benchmark: 6,015 Meta accounts, $1.29 billion of spend and 578,750 creatives from September 2025 to January 2026. Monthly figures are the weekly averages times 4.33, and they count every new ad, iterations included.
| Monthly Meta spend | New ads a month, average account | New ads a month, top quarter |
|---|---|---|
| Under $10k | 12 | 21 |
| $10k to $50k | 18 | 35 |
| $50k to $200k | 29 | 69 |
| $200k to $1M | 49 | 135 |
What we make
Five kinds of asset, and the brief behind them
Each asset type, what it is for, and what it costs.
Static ad
One idea, three sizes
The fastest way to test an angle: an offer, a claim, a review, a comparison.
$150 each
Static ads: where angles get tested
A new concept means a new idea, not a recolor. Each one ships in 1:1, 4:5 and 9:16 with copy written for the placement.
- Offer, review, comparison and founder-story formats
- Built from your product photos, or a shoot if you need one
- Copy variants included with every concept
Motion ad
A static that moves
Six to fifteen seconds of motion that stops the scroll without a shoot.
$250 each
Motion ads: movement without footage
Product, type and texture animated from what you already have. Cheaper than video, and it reads in feeds where statics get skipped.
- 6 to 15 seconds, sound optional
- Three sizes, captions burned in
Video edit
Your footage, cut for ads
The clips in your drive, turned into ads with a hook in the first seconds.
$300 each
Video edits: the footage you already paid for
Product videos, founder clips and old shoots re-cut for paid social: a hook first, the proof second, the offer last.
- 15 to 45 seconds, captioned, three sizes
- Music and pacing for the placement
UGC creator video
A real person, your product
A creator films it, we write the script and cut it with three opening hooks.
$450 each
UGC: people talking about your product
We brief and cast the creator, write the script from your reviews and search terms, and edit the result with three different openings to test.
- One creator per video, product shipped by you
- Three hooks per video
- Twelve-month license for paid ads, renewable
Hook variant
A new first three seconds
The cheapest test there is: a new opening on a video that already wins.
$50 each
Hook variants: more life from a winner
When a video works, the opening is usually what wears out first. A new hook resets fatigue for a fraction of a new video.
- Text, visual or spoken openings
- Read against the original in the same ad set
The brief
What to make next
The test plan behind every package: which angles, which formats, and why.
In every package
The brief: from the numbers, not from taste
Each month starts from your account: which hooks held attention, which angles sold, which ads are fatiguing. The brief is written by the people who read the account.
- A monthly test plan with a hypothesis per concept
- Fatigue read from your own frequency and cost trends
Terms compared
Usage rights, revisions and turnaround
Usage rights, revisions and turnaround, next to what is common in the market. Ask anyone you are comparing the same questions.
| What to check | Common in the market | Here |
|---|---|---|
| UGC usage for paid ads | Often 20 to 50% on top of the creator fee for 3 to 12 months | 12 months included, renewable |
| Hooks per UGC video | Usually $50 each on top | Three included in every UGC video |
| Sizes | Resizes sometimes billed as extra work | 1:1, 4:5 and 9:16 in every asset |
| Changes | From a single round to unlimited on design subscriptions | Two rounds per asset |
| Turnaround | 2 to 3 days at design subscriptions; 10 to 20 days for UGC at agencies | 5 business days, UGC in 15 |
| Minimum term | Many studios sell annual plans; some creator platforms sell prepaid credits that expire | None. Month-to-month, or single assets |
Ad creative pricing FAQ
How much do ecommerce ad creatives cost?
Published prices run about $100 to $500 for a designed static ad, $100 to $500 for a short video edit and $150 to $1,000 for a UGC creator video, with monthly creative retainers from about $2,000 to $15,000. Ours are $150 per static, $250 per motion ad, $300 per video edit and $450 per UGC video, or a package from $1,750 a month.
What is the difference between a concept and a variation?
A concept is a new idea: a new angle, offer, claim or format. A variation keeps the idea and changes one part of it, such as the hook, the headline or the image. Our static and video prices are for new concepts, and hook variants are priced on their own at $50.
Can I buy creative without ad management?
Yes. Single assets and packages work with your own media buyer or agency. We deliver the files in every size with the copy, and we will brief from your ad data if you share read-only access.
Who owns the creative?
You own the statics, motion ads and video edits we make for you. UGC videos are licensed from the creator for paid ads for 12 months, which can be renewed, because creators keep the rights to their own likeness.
How fast is it?
Statics, motion ads and video edits arrive within 5 business days of an agreed brief. UGC takes up to 15 business days, because the creator needs the product in hand before filming.
How many changes do I get?
Two rounds of changes per asset. A change of concept after the brief is agreed counts as a new asset, which keeps everyone honest about what was asked for.
How much creative do I need each month?
In Motion’s 2026 benchmark of 6,015 Meta accounts, accounts spending $10,000 to $50,000 a month launched about 18 new ads a month on average, and the top quarter about 35. About 1 in 20 new ads became a winner, which is why volume matters.
Is there a contract?
No. Packages run month-to-month and can be paused or changed any month, and single assets need no package at all.
From $150 an asset, or $1,750 a month
Send us your creative month from the builder above, or book fifteen minutes and bring your ad account. We will tell you which assets your spend actually needs, and which ones it does not.
Three sizes per asset · two rounds of changes · month-to-monthWant the ads run too? Ecommerce ad management pricing · Amazon PPC pricing